
Vinyl wraps, like the one here on a service van for Signature Heating, Air Conditioning and Plumbing in West Chester, Pennsylvania, can make a small company seem like a much larger business because more people will notice it.
For contractors who worry about the expense of vinyl wraps, Kathy Haffly offers a flip-side perspective: Poor brand recognition leads to lost revenue.
“We’ve always had all of our trucks wrapped,” says Haffly, the former marketing manager for Signature Heating, Air...